Book Publishing Specialists
You may think it’s not ethical to do something “nice” and make money off of it at the same time. But if you had a choice between creating publicity through a nice project and simply creating some publicity, you’d probably choose the nice project every time.
The news is full of media darlings doing anything possible to get a little camera coverage. Instead of yelling and getting drunk or married or divorced in order to get attention, how about doing something nice?» Continue Reading This Article...
Before you write another sentence, take a walk — a mental walk — in your reader’s shoes.
Do you know what your reader looks like? Where they hang out? What they laugh about, worry about, think and dream about?
Where would you find your reader at 11 o’clock on a Friday night? What would they be doing at 10 o’clock on a Sunday morning?
Asking these kinds of questions will help you to connect your book with your reader. And if you want your books to sell well, making that connection is vital.» Continue Reading This Article...
If you have successfully published a book, you have certain advantages over an unpublished author. You know what did and did not work for your first book. Readers who loved the book will be eager for the next one, and those who didn’t enjoy it can provide a valuable lesson on how to not spend money, time and energy trying to win over those readers.
Experience is the best teacher. You now know which social media platforms worked best, how to reach out to the media, plan book events and connect favorably with bookstores. Although publishing one book may not have taught you everything about the business, your experience will provide confidence in writing and publishing the next book.» Continue Reading This Article...
John Kremer explained in his book, 1001 Ways to Market Your Books, that there are basically two fundamentals in book marketing.
He said that these two fundamentals must be worked on simultaneously. No matter how great your promotion efforts are, if you do not have your book easily and readily available to the buyer, then your efforts are wasted. At the same time, if your books are distributed to all the major bookstores and available for purchase on Amazon, Barnes & Noble and online venues, but no one knows about your books, then it will do you little good.» Continue Reading This Article...
Do you want to sell a lot of books? If so, step right onto the bus because there is a crowd of folks who have the same desire. It should be only a short ride, maybe 10 or 15 years . . .
If that last sentence startled you, here’s the truth. If you plan to sell a lot of books, it’s going to take a lot more work than getting on a bus and waiting for the driver to get you to your destination.» Continue Reading This Article...
This is the second part of a two part series on how much it really costs to write a book.
The first version was impractical for most people. It’s doable but not very realistic for the average writer. This article focuses on what it takes to get your book printed.» Continue Reading This Article...
This is the first article of a two part series on how much it really costs to write a book.
Rachel Thompson recently wrote a post about how much you can make as an author. It was a great read and it got me to thinking about how much it actually costs to become an author.» Continue Reading This Article...
As an author, you want to receive a fair price for your book. You’ve put in hours of hard work to get to the publication stage, and now that the book is ready, you must figure out the best price point for selling.
There is no hard and fast rule, but a good starting point is to research the prices of similar books on Amazon and in bookstores. Overpricing your book can be disastrous, but underpricing has its downfalls as well. Oftentimes publishers will put a printed price on the book cover, knowing that they plan to offer a discount for most of its selling history.» Continue Reading This Article...
It’s easy to fall into the trap of trying one book marketing tip after another without putting in the time and effort to master one of them.
Wheatmark shares many different tricks, tips and suggestions for how to effectively promote your book. We do not want you to think that you should try them all or stop the marketing tools that are already working to try something new. Instead, carefully weigh what you can accomplish and do best before moving in a new direction.» Continue Reading This Article...
Remember the freelance writer who shared 10 reasons why she didn’t want to write. Well, surprisingly she has had a change of heart after settling down and meeting her latest deadline, and she has shared this list.
10 reasons why I am going to write today:
1. Surprise! I like to write. I really do. Once I get started, everything else fades around me and I lose myself in my writing. Don’t disturb me — I’m writing!» Continue Reading This Article...
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